News

websiteQ launches at Providence Business News

PBN.com becomes first media site on new, more flexible CMS

For Immediate Release
Contact: Sue Tremblay, 401-935-9414

PROVIDENCE, R.I. (April, 2007) -- Creative Circle Advertising Solutions, Inc. (CCAS), developer of innovative internet software for media companies, has launched a redesigned web site for PBN.com, the web site of the Providence Business News. The site is the first media site to use websiteQ, CCAS' new content management system for media web sites.

websiteQ is a flexible content-management system that allows a media staff to quickly alter the layout and emphasis of news, photos, calendars and more. Dynamic content and ad positions are managed through an easy-to-use interface, resulting in a fresh website at any time.

"We were thrilled to help PBN.com become a more dynamic site. As we redesigned media web sites, we were always frustrated by the lack of flexibility in media web design. News sites shouldn't look like bank sites. Web editors need the same ability to react to news and control the volume and tone of a site as a page one designer needs on the print side," said Bill Ostendorf, CEO of CCAS and the founder of Creative Circle Media Consulting, which provides consulting, training and design services. Bill previously led a redesign of the company's print product. "As we continue to develop websiteQ, we will provide media companies with the flexibility to let their news sites reach much higher levels of design and functionality."

CCAS also offers two other solutions to drive traffic and build revenue at media web sites.

communityQ provides an easy-to-use interface for users to submit stories, photos, blogs and events. communityQ is being deployed by the Chicago Tribune in Chicago's suburban ring at www.Triblocal.com and is used by several other newspapers, including the North Jersey Media Group at www.mycommunity.com.

adQ, is a web-entry classified solution that helps users write more effective classifieds through an easy-to-use and fun interface. Users have the ability compare upsell opportunities and see the composed ad in the specific typography of the newspaper. Ads can also be hosted online through adQ's searchable web display product, which enhances the shopping experience by displaying classifieds more like an attractive display ad.

Creative Circle also offers a 24/7 call center and the ability to provide review and approval of classified ads and user-submitted content.