News

adQ enters alternative market

Self-serve classified solution being deployed at several alternatives in spring, 2007

For Immediate Release
Contact: Sue Tremblay, 401-935-9414

PROVIDENCE, R.I. (March, 2007) -- Creative Circle Advertising Solutions, Inc. (CCAS), developer of innovative internet software for media companies, announced today that its self-serve classifieds solution has been chosen by the Association for Alternative Newsweeklies (AAN), the Syracuse New Times and the Isthmus Daily Page in Madison, WI. All three solutions will be launched in May.

CCAS has developed a suite of products which generate revenue and increase readership, each in response to specific clients' needs. Creative Circle's flagship product, adQ, is a web-entry classified solution that helps users write more effective classifieds through an easy-to-use and fun interface. Users have the ability compare upsell opportunities and see the composed ad in the specific typography of the newspaper. Ads can also be hosted online through adQ's searchable web display product, which enhances the shopping experience by displaying classifieds more like an attractive display ad.

Creative Circle also offers a 24/7 call center and the ability to provide review and approval of classified ads and user-submitted content.

"I'm thrilled to be adding AAN, Syracuse and Isthmus to the adQ family," said Susan Tremblay, president of CCAS. "adQ is a proven tool to increase classified revenue and decrease costs. We look forward to long and mutually beneficial relationships with each of our new partners."

CCAS also offers two other solutions to drive traffic and build revenue at media web sites.

communityQ provides an easy-to-use interface for users to submit stories, photos, blogs and events. communityQ is being deployed by the Chicago Tribune in Chicago's suburban ring at www.Triblocal.com and is used by several other newspapers, including the North Jersey Media Group at www.mycommunity.com.

websiteQ is a flexible content-management system that allows a media staff to quickly alter the layout and emphasis of news, photos, calendars and more. Dynamic content and ad positions are managed through an easy-to-use interface, resulting in a fresh website at any time.